Retail businesses have experienced a turbulent past couple of years. Between the growth of online retail and the pandemic, retailers have had to compete with growth between online retail and the pandemic.. While you'd expect AI to be a given in other industries like manufacturing and healthcare, it also plays a weighty role in retail and can effectively support retailers.

The largest innovation for retail is the improvements in video monitoring. AI-based video technology can help retail businesses become more efficient and safer. In this article, we are going to talk about how AI-powered video technology can help your store be a safer and more profitable place.

AI for Retail: Are You Ready?

Use the full potential. It is extensive. Several AI-powered video technologies are available like MOBOTIX's line of solutions, including smart surveillance cameras that can help retailers detect theft and even analyze customer behavior to increase store traffic. However, many retail businesses have not taken advantage of this available technology.

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AI-powered video technology can help retailers by providing the following benefits:

Reduce Theft

AI-powered video cameras can detect when someone is stealing from a store. This not only helps to reduce theft, but it also deters would-be thieves from attempting to steal anything.

Increase Sales

Video can also be used to analyze customer movement patterns within the store. By understanding how customers interact with products and which paths they prefer in a shop, retailers can make strategic changes, e.g. the effective product placement and adjustment, that can increase sales.

Improve Safety

Cameras can help to improve safety in retail environments by monitoring areas for suspicious activity and sending alerts to security personnel.

Reduce Costs

AI-powered video technology can also help to reduce the costs of running a retail business. For example, AI-powered video cameras can help to automate the process of reviewing footage, which reduces the need for manual labor.

As you can see, AI-powered video technology has a lot of potential to improve retail businesses. While it may seem daunting to adopt this new technology, the benefits are clear. If you're looking for a way to stay ahead of the competition, AI-powered video technology is the answer.

Get Smarter Customer Data to Earn More Money

In the past, it has been difficult to get a good understanding of customer behavior. With AI-powered video technology, you can not only see what customers are doing, but also understand why they are doing it. This valuable data can help retailers make more informed decisions about their business.

With intelligent video analysis, you can gain insights into your customers' age structure and gender. Using vehicle and license plate recognition, you can gain information about the preference or origins of your customers. There are many starting points on how you can automatically understand and get to know your customers better.

Why Should Retailers Care About AI Now?

The AI industry is a rapidly growing field. More and more businesses are looking to adopt AI technology as they see the benefits it can provide. AI is no longer a futuristic concept- it is an essential part of doing business in the 21st century.

The Retail Industry Is Changing

Retailers are under pressure from all sides. Online retailers are taking market share away from brick-and-mortar stores. At the same time, the pandemic has forced many retail businesses to close their doors. AI-powered video technology can help retailers fight back against these market forces and increase profits in the process.

AI Has Been Proven to Work

AI for retail has already been proven to work with AI-based surveillance cameras capable of detecting theft, analyzing customer behavior, improving safety, reducing costs, and more. If you're looking for a way to improve your business, AI-powered video technology is the answer.

The Bottom Line

AI for retail is no longer a question of if it will happen, but when. AI-powered video technology is already available and can provide a wide range of benefits that retailers need to improve their business today.

Are You Ready For AI?

If you want to benefit from these great advantages, too, we suggest that you look at MOBOTIX's line of AI-powered video solutions.

MOBOTIX's AI-powered video solutions are designed to help you as a retailer become more efficient and safer. Our solutions provide a wide range of benefits, including the ability to reduce theft, increase sales, improve safety, reduce costs, and get smarter customer data.

 

If you're looking for a way to stay ahead of the competition, MOBOTIX AI-powered video technology is the answer. Reach out to us today!

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